When creating this new brand, the inspiration came from the varied and beautiful landscape of Santa Lucía, its rich natural and monumental heritage and its climate. All of them are key ingredients to appeal to anyone wishing to explore this municipality in Gran Canaria. The varied palette of colours of this new campaign is inspired by the outstanding features and wealth of Saint Lucia: the red ochre of its rocks, the green of its palm groves, the orange of the soil, the blue of the sea and the salt flats, the wind that fills the sails to surf on its coast. 

The new tourism website of Santa Lucía offers extensive information on accommodation, hiking routes, cultural activities and tourist and natural attractions. A user-friendly website that invites us in a simple and attractive way, thanks to its image gallery, to discover its beaches, to visit its dams, ravines and viewpoints, to learn new things thanks to its museums, interpretation centres and archaeological sites, to enjoy the salt flats and the sea and to explore new routes such as the salt route or the windmills route, suitable for all tastes and ages. This new website offers a wide range of its most famous and traditional business activities, aimed at both visitors and residents.

Because being in Saint Lucia means «yearning to be part of it, to be oneself and to join in».
turismo.santaluciagc.com

Promotional video of Santa Lucia: SPOT Santa Lucía de Tirajana